Technology is disrupting financial services in more and more new ways every day. Given the choice, would you rather have financial investing advice from an in-person financial adviser or an online firm that leverages automation and algorithms to manage portfolios? Would it surprise you to know that almost 50% of people state that they'd be … Continue reading Will credit unions benefit from the robo-advice and fintech wave?
Triggered emails remain the most effective form of email marketing, and tend to deliver higher revenue than other types of emails. Effectiveness of triggered emails stem from the ability to tailor and deliver emails based on behavior. Generally, only a small percentage of users will convert after being exposed to a message or offer the … Continue reading Triggered email drives customer engagement and revenue